Momwe mugwiritsire ntchito kumwa zaumoyo kwa Google Maps SEO audit
Yambitsani ndi zomwe zili pa Google Maps kapena musiyeni ndipo mwayankhe checklist yonse ndi manja. Google Maps prefill ndi chigamulo cha sangoche: chiyerekeze ndi Business Profile Manager, malo oopsidwa a practice ndi ntchito zampano musanakwirane yankho lililonse. "Sindikudziwa" ndi lothandiza chifukwa limasonyeza njira kapena mfundo yomwe bwenzi lapansi aliyenso akumaliza. Konzekerani zambiri zosagwirizana ndi mabwino asanawonjezeran mitundu ya nkhani, ndiyeno bwerezani audit pambuyo poti zosintha zikhale ndi moyo.
Pezani ntchito ya zamanela kapena yambani pawokha
Mwakusiyani, pezani kalembedwe ka medical practice ya Doctor/Clinic yanu pa Google Maps kuti muzizingatire checklist, kapena kana musachikunja, yankhe funso lililonse pokhapokha.Landirani chilichonse cha kantcheketi
Sankhani Inde, Ayi kapena Sindikudziwa. Inde imapereka mfundo zozikaliwonetsa; Ayi ndi Sindikudziwa amaperekera ziro.Onetsani nambala yakufunika ndi ntchito
Gumit magulu amakategori ndi zinthu zosowa zomwe zazipangitsa kuti mudziwe zomwe muyenera kukonza poyamba.Landirani ndi malo akwanira atatha kusinthasintha
Bwereza kukambirana mu Maphu a Google ndi Purofilo ya Google Business pamene kusinthidwa kwa purofilo ndi websayiti kwathetsedwa.
Kulimbikitsani kumadalitsa nambala, kutanthauzira bwino kwa inu, kulumikizana ndi makasitama, chipangano cha mufuna wa makasitama ndi chinsinsi. Chamba chino chimalekeza kupanga maufulu osagwirizana, cholinga chokhala ndi mafuna, ziphunzitso za zotsatira za zaumoyo ndi zoloweza za malo a m'deralo. Gwiritsani ntchito zina zomwe zili ndi thandizo pomwe mumachinja gawo limodzi lomwe lili ndi mphamvu yayikulu ya malo anu a Google Business Profile.
Kuti muone malangizo akamuka, werengani Local SEO ya Makolo ndi Clinic za Ulendo: Buku Lolimba.
Chiyani chotentha chiwonetseke mumaloko?
Google imapanga zotsatira zamsika mwa kutanthauza kufananiza, mtunda ndi kulimba. Kliniki ya zamankhwala imatha kukonzekera zambiri zomwe ili munthawi yake, koma singathe kusintsa kumene wosaka ali kapena kutsimikiza kuti Google iyiwonetsere pamwamba pa anzake. Kulondola kwa mlingaliro, magulu oyenera, mauthenga oyenera pa websayiti, ndi njira yolondola ya kufunsidwa ndi anthu ndizinzira - osati njira mofupikira.
Kufufuza ndi Chitetezo cha Chinsinsi
Chipangano cha ubwino, kulankhula kwa mawotchi ndi malamulo a kuwunika amasiyana m'malo osiyanasiyana ndi m'miseu. Zitsanani zake musanachite kwa nkhothi zaku Google Maps. Pamene kuyemba kwapangidwa, sikupeni kupatsa chitsimikizo, mphatso kapena kusokoneza anthu, komanso osalalikira kuti akupatse mawu abwino kapena kusankha okadziwika kuti apatsa mawu abwino. M'mayankho a anthu onse, osalengeze kuti ndi machitidwe a njira ya oyendetsa njira kapena zinyengo za kupita, matenda, kulandilira kapena zidziwitso zina za thanzi.
Chosacho ichi sichinamizira kapena chikufuna mwayi waku Google akaunti. Chosankho chingapo cha kupezani chimasuta kusaka zamankhwalala ndi zosonkheza za public listing kuchokera ku browser yanu ku Google Maps Platform; siyani izo kuti mugwiritse ntchito ndandanda ya mamanwali popanda kuwukiro umene. Doctofam sichingakonze kusankha, public listing, mayankho kapena zowerengeka. Standard site analytics zimakonde mwachisiyabadwa malo ogwirira ntchito monga audit yayamba, audit yathani ndi signup clicked—osati mayankho a aliyense, zowerengeka, zotsatira za profile kapena deta ya machimwene.
Magwero Amakulu
Ndi mndandanda wina wochita mwachisoni womwe unagwirizana ndi malamulo amakono a Google ndi mafotokozedwe ake. Google atha kusintha zinthu zake ndi malamulo, chifukwa chake ganizirani kuti mutsimikizire kusintha kwakukulu motsutsana ndi malangizo oinzira.
- Google: Njira Zozimirira Kugwiritsa Ntchito Malo Anu Kwambiri
- Google: Chitetezo cha Kuwachisuza Bisiness Yanu
- Google: Sankhani category ya Business Profile
- Google: Malingaliro Angapo Kuti Mupeze Ndemanga Zambiri
- Google Maps: Zolakwa zomwe zilowedwa ndi zina zomwe zili ndi phokoso
Mafunso Omwe Amafunsidwa Nthawi Zambiri
Kodi Google Maps SEO ndi chiyani cha makolo ndi clinic zaulendo?
Google Maps SEO ndiyo ntchito yopangira kuti maphunziro a zamankhwala akhale opezeka, olondola, ndi othandiza mu Google Business Profile, pomwe kumasamalisa tsamba la intaneti ndi zizindikiro zomwe zimachitika padziko lonse lapansi zimayendetsa kupezeka kwa komwe kumakhala m'deralo. Google ikunena kuti zotsatira za m'deralo zimamangidwa kwambiri ndi ubwino, mtunda, ndi mwamphamvu.
Nambala ya mfundo 100 ndi nambala ya Google yochitika?
Ayi. Ndi kantcheketi yakufunika ya Doctofam yowonetsa, osati mfundo ya Google ndi osati kuneneratu momwe kumenya. Pulofilo lonse lingawo kumenya mosiyana ndi malo omwe aliyomo, funso, kugwirizana, kuwerenga ndi ngwazi.
Kodi chakweza cha 100 chikuonetsa kuti clinic yanu ikhala mu magulu atatu apamwamba pa Google Maps?
Ayi. Palibe amene angapereke chikwangwani chakuti malo ake adzapezeka mu zotsatira za m'deralo. Kachimake ka 100 kungokhala kuti chilichonse chili mu audit chino chidalembedwa kuti chimakwanira; sikumasunga mtunda, omwe akupikisana, ulamuliro kapena kutulutsa kalikonse komwe Google lingagwiritse ntchito.
Kodi gulu liti limene ntchito yamankhwala iyenera kusankhidwa?
Sankhani gawo lolumikiza lingaliro lomwe limaopseza bwino za clinic yanu, monga Doctor, Medical clinic kapena Medical center pamene ziliona. Gwiritsa ntchito magawo ochepa. Gawo lachuma silofunitsanso chilayense cha ntchito, mipangiro ya ntchito, kapena mwezi wa anthu omwe akudwala.
Malembedwe angati a Google amafunikiridwa ndi kumwa zaumoyo?
Palibe nambala yodziwika bwino ya mufunika wa makonzekelo. Mibadwo ndi misonkhano yoyenera imsiyana malinga ndi dera, ulimi wa zaumoyo, ndi bungwe. Tangazani kaye zosagwirira mwaulemu ndi zofunika za ma propesionala; ngati chiwaliro cha kuimbitsa chimvumitsidwa, gwiritsani ntchito njira yambiri ndi yosatha m'malo mwa kufuna nambala yosankhidwa.
Kodi gulu lochipatala lingathe kuwonjeza ntchito kapena mawu a malo mu dzina lake?
Ndi pamene ndi ndi gawo lenileni la dzina lenileni la kliniki mu nthawi yeniyeni ndipo limagwiritsidwa ntchito mofanana pa malowa, website ndi zipepala. Google ikunena kuti chidziwitso chosowa pake mu dzina la bizinesi sichinaloledwa ndipo chimatha kusiya kliniki mu chisokonezo.
Kodi kumwa zaumoyo kingafunse pulezenti okoseka kumakomedwa?
Ayi. Milandu ya Google Maps imalitsa kuti musatsitse reviews yoyenega bwino, kupatsa zosunga, kuleminanitsa oweringa kapena kufuna zina linalake. Sonda malamulo ogwiritsa ntchito zachitonse asanayesekenso reviews; ngati zilolekedwa, yesani okwanira neutrali popanda kuziwa kachulukidwe ka rating komwe akhoza kupatsa.
Njira iyi ingalowani akawunti yanga ya Google kapena isunge mayankho anga?
Palibe Google akawunti yomwe imagwirizana ndi izi kapena sign-in, ndipo Doctofam siyisiya mafunso ako, kuthetsa kwa listings, mayankho kapena score. Ngati mugwiritsa ntchito optional finder, kusaka kwawo ndi kuthetsa kwa public listing kumachoka pa browser yako kupita ku Google Maps Platform. Musasaka patient kapena kulowa ukadaulo kapena zanduzo za zachipatala. Analytics ili ndi lifecycle event names yokha, popanda mfundo za audit.
Sinthetsani sa dera ndi mapangidwe a ulendo wa munthu anayembekezera
Doctofam imathandiza ziphunzitso za zaumoyo kukonza ma-appointment, zodziwa komanso ntchito ya tsiku ndi tsiku pambuyo pa patient kupeza iwo.